Sweet Dreams? Not So Much.

Another entry in the annoying commerical department is the ad for the the sleep aid Rosterem, where a man comes downstairs into his kitchen to see Abraham Lincoln and a groundhog sitting at the table. "Who are you guys?" he asks. "We're your dreams," they say. Really? Those are your dreams? I don't know about anyone else, but when I'm in bed at night, I don't tend to dream about holidays in February. Instead, I dream about traveling to exotic places or screwing up exams or going out with the gorgeous chick in my law school class who is pleasant enough and willing to talk to me but with whom I have absolutely no chance. (That's right, you know who you are!) The whole ad makes little sense and is actually quite creepy.

And another thing: When the commercial reads the perfunctory laundry list of side effects, the first they mention is drowsiness. Um, that's no side effect -- that's why I'm taking the pill. It's like saying that a possible side effect of Viagra is that it will give you an erection.